Transforming Digital Operations for Automotive Dealerships
Download this case study The Client
Our client is a leader in digital solutions for automotive dealerships, providing a comprehensive platform that helps dealerships of all sizes enhance their online presence, streamline operations, and engage customers effectively. Through feature-rich websites, an intuitive mobile app, and seamless integrations, they empower dealerships to grow their business and remain competitive in today’s digital marketplace. Their mission is to simplify dealership operations by delivering innovative tools for inventory management, branding, and customer engagement, all while ensuring scalability, security, and consistent performance.
Industry
Automotive
Tech Stack
WordPress, React Native, AWS EC2, Amazon RDS, AWS Lambda, REST APIs, Wordfence, AutoSSL, FTPS Integration
Country
USA
Business Need
Our client wanted to redesign their website to be more effective and productive. They faced several critical challenges that limited efficiency and growth:
Complex Website Management
Managing numerous dealership websites with unique branding and customization needs was difficult. Our client required a unified solution that could streamline operations without compromising personalization for individual dealerships.
Inventory and Lead Management
Dealerships needed an intuitive system to manage inventory, handle leads, and update vehicle information in real time, minimizing errors and improving operational efficiency, which they were unable to do in the client’s old platform.
Scalability Constraints
As our client expanded its dealer network, the platform struggled to handle higher traffic and resource demands, especially during seasonal peaks.
Inconsistent Branding Across Channels
Maintaining consistent branding for vehicles across multiple third-party platforms, such as Craigslist and Facebook Marketplace, was a recurring challenge.
Mobile-First Capabilities
Dealerships required a mobile application to manage operations on the go, reflecting the growing demand for mobile-first solutions.
Data Security Requirements
With sensitive dealership and customer information involved, our client wanted robust security measures to prevent breaches and unauthorized access.
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Solution
To address our client’s challenges, we redesigned their platform and mobile application tailored to their needs.
Multi Site Platform
Each dealership can now get a personalized website while remaining part of a centralized system. This empowers them to create consistent branding messages, track leads easily, manage inventory efficiently, and ensure that our client remains connected with all dealers through the unified or parent platform.
Custom Themes and Branding
We developed multiple themes that reflected dealership branding while ensuring mobile compatibility and a uniform user experience. Super admins could manage themes centrally, while dealerships retained their unique identity.
Efficient Inventory Management
Dealerships could easily add, categorize, and update vehicles, generate performance reports, and sort or filter inventory, all in real time.
Mobile Application
A cross-platform app allowed dealers to manage inventory, leads, and notifications on the go, while providing super admins with oversight of all dealerships. It included analytics dashboards, real-time alerts, and secure login features.
Third-Party Integrations and Branding Tools
The updated platform synchronized inventory with major marketplaces and allowed automated overlays on vehicle images for consistent branding.
Improved Security and Reliability
Capital Numbers ensured that our client gets the best secure connections that protects sensitive data, and prevents unauthorized access, while providing a stable and scalable platform as the business grows.
Results
Enhanced Dealer Experience
Over 100 dealerships can now operate seamlessly on our client’s platform, each with a unique website and access to the mobile app. Additionally, dealers also reported improved lead management and inventory handling through the app's intuitive interface.
Improved Scalability and Performance
The AWS infrastructure used ensured that the platform could be scaled effortlessly, even during traffic peaks. This optimized resource allocation and reduced latency.
Better Branding Management
Dealers can now easily overlay images and edit virtual backgrounds to ensure professional, branded vehicle listings across platforms.
Streamlined Operations
Automated tools like Vehicle Identification Number (VIN) scanning and inventory categorization saved time and reduced errors. Real-time notifications and analytics also helped dealers make data-driven decisions.
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Benefits
Enhanced Dealer Productivity
Dealerships can now manage inventory, leads, and notifications efficiently through both the web platform and mobile app, reducing manual effort and errors.
Consistent Branding
Dealers can maintain professional, uniform branding across all channels with automated image overlays and virtual background editing.
Scalable Platform
The upgraded infrastructure ensures that the platform can handle growing traffic and dealership expansion without performance issues.
Improved Decision-Making
Real-time analytics and notifications enable dealerships to make informed, data-driven decisions quickly.
Secure Operations
Enhanced security measures protect sensitive dealership and customer data while ensuring safe and reliable platform access.
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Conclusion
Capital Numbers successfully transformed the client’s platform into a scalable, secure, and user-friendly solution and created a cross-platform mobile app that helped the client eliminate roadblocks and empower their dealers to track leads and manage inventory efficiently. All dealerships now enjoy a personalized digital experience, streamlined inventory and lead management, and consistent branding across channels.
We further empowered the client and their dealers to manage operations on the go, at the same time enabling the client to get a comprehensive overview of dealers. As our experts eliminated the challenges of the client by leveraging an advanced technology stack, the client benefitted from an improved platform that strengthened brand consistency and supported business growth in the automotive industry.
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Frequently Asked Questions
Based on the information provided about Capital Numbers, here arefive frequently asked questions (FAQs) and their answers
We offer a wide range of services, including:
- Digital Engineering: Custom software development, enterprise systems, automation tools.
- Web Development: Dynamic websites, e-commerce platforms, CMS solutions.
- Mobile App Development: iOS & Android apps, cross-platform solutions, app maintenance.
- QA (Quality Assurance): Automated and manual testing for error-free software.
- Cloud Engineering: Cloud migration, cloud infrastructure management.
- Data Engineering & Analytics: Data integration, data warehousing, data visualization, predictive analytics.
- AI/ML/GenAI: AI-driven analytics, machine learning solutions, generative AI applications.
- UI/UX Design: User interface design, prototyping & wireframing.
- Emerging Tech: AR/VR development, blockchain development.
We offer two distinct engagement models:
- Project-Based Development: Tailored solutions for defined goals, ideal for short-term projects.
- Dedicated Development Teams: Seamless integration, scalable solutions for long-term partnerships.
We have clients in various countries, including:
- USA
- UK
- Canada
- Australia
- Ireland
- Switzerland
- Saudi Arabia
- Indonesia
- UAE
- Israel
- Italy
We have received numerous awards, including:
- Clutch Top 1000 B2B Companies
- Financial Times High-Growth Companies
- The Economic Times India's Growth Champions
- Dun & Bradstreet Leading SMEs of India
- Manifest Global Awards
- Clutch Global Leaders
- Clutch Champion Awards
- GoodFirms: Trusted Choice Awards
- GoodFirms: Best Company to Work With
We were founded in 2012.
We are ISO 9001 and ISO 27001 certified, demonstrating quality and data security standards.
We create dynamic websites, e-commerce platforms, and manage content with user-friendly solutions.
We develop iOS & Android apps, cross-platform solutions, and provide ongoing maintenance.
We offer data integration, warehousing, visualization, and predictive analytics for data-driven decisions.
We offer AI-driven analytics, machine learning solutions, and generative AI applications for various needs.
Innovation, quality, client satisfaction, integrity, and teamwork are core values that guide our operations.
We aim to become a global leader in digital solutions, continuously innovating and empowering businesses with cutting-edge technology.
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