6 Reasons which Make Magento the Best Fit for Your E-commerce Sites

The US B2B eCommerce is likely to hit a whopping $1.8 trillion by 2023. (Source: Forrester) By 2040, almost 95% of all purchases are likely to be via eCommerce. (Source: Nasdaq) 67% of Millennials and 56% of Gen Xers prefer online shopping over in-store shopping. (Source: BigCommerce) These findings aren’t just mere numbers. One thing …

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Shopify vs Magento : Which One To Opt For In 2018

Choosing between Shopify and Magento is a problem which most of the online store owners face. Shopify and Magento are two most popular eCommerce platform. Still, often both are in conflict with each other. Shopify and Magento are characteristically different from each other. In this post, we will compare both Shopify and Magento and decide …

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The Importance of E-commerce in Modern Business

E-commerce has become an integral part of business in the modern world. It is generally associated with buying or selling a product by using the Internet as the platform. Information and communications technology (ICT) is used in e-commerce marketing to create and add to relationships among organizations and between an individual and an organization. At …

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A Brief Overview on eCommerce Marketing Tactics

What is eCommerce? eCommerce can be defined as a collection of online business activities dealing with products and services. eCommerce uses electronic communication and digital information to transform and redefine relationships between organizations and individuals. From its emergence in the early 1990’s, eCommerce has almost become a necessity for companies to carry out a successful …

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#AroundTheGlobe: 5 Key Takeaways from F8

Each week, in our segment “Around the Globe”, we curate a list of recent & significant tech updates that have potentially far reaching consequences. This week we are concentrating just on Facebook’s Developer Conference – F8. We do so because Facebook’s offerings (and we not just talking about the social media platform here) form a …

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Poor Mobile Experience Leads to $24bn Loss for US Retailers

A recent study by Jumio states that as many as 56% smartphone users in US leave mobile transaction mid-way dye to poor navigation, slow load time and complex check out system. This is causing a loss of around $24 billion in revenue each year for retailers of United States. Apparel is has the largest market …

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A Few Words about Why Magento is Ideal for Ecommerce

What sets an Opensource platform like Magento apart from the rest are a user-friendly admin panel, availability of modules such as tax management, email newsletters, localization and multiple currency management systems. The interface is easy to use, which allows a ‘Not So Technical’ user handle basic as well as complex operations quite comfortably, without having …

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Ecommerce Trends for 2015

Million became billion for e-commerce business in 2014. The year experienced some major changes in the e-commerce scenario. Globally there was a sharp growth in the business resulting into formation of some very successful brands. In India acquisition of largest fashion e-tailer were observed like Myntra, Flipkart, Jabong, Zovi etc. It can be easily predicted …

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