21st Jul 2017 / Sourav Roy / Digital Marketing

Digital marketing is a modern marketing concept that uses electronic media, i.e., the internet, for various marketing strategies. There are numerous categories that fall under the umbrella of the digital marketing concept, such as search engine optimization (SEO), content automation, social media marketing, and search engine marketing. Digital marketing provides unique marketing strategies along with … Read Full Article

17th Jul 2017 / Sourav Roy / Offshore Outsourcing

Offshore outsourcing is the practice of hiring an external organization to perform some business functions in a country other than the one where the products or services are actually developed or manufactured. According to the U.S. Bureau of Labor Statistics, offshore outsourcing services, or production to local providers, can change the distribution of production. Offshoring … Read Full Article