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Ani Ray

Articles by Ani Ray

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Outsourcing

October 26, 2016

5 Secrets to writting Effective Email Subject Lines

--> Think back to the last time you engaged in email marketing. We are pretty sure that a lot of research went into the content of the email. The communication – visual and text, the flow of information, the call to action – we are pretty sure you and your team mates wanted to get it right to the po

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Web Development

October 8, 2016

Throwback to the Top 5 Programming Trends of 2016

--> 2016 is shaping up to be a very exciting year in the world of programming. New programs and design choices abound as developers are experimenting with all of the possibilities this year has brought with it. Now is the perfect opportunity to learn about what’s “in” this year. Single-page web apps

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WordPress

October 7, 2016

Must have WordPress Plugins for Marketers

--> One of the best content managing systems out there, WordPress offers users around 41,000 plugins. Seeing the amazing amount of features you can use, it is tempting to include as many as you can when developing your website. However, you must take care that installing too many plugins can slow th

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Tech News

September 30, 2016

5 Ways Marketers use Emojis in their Campaigns

In our last blog Getting started with emojis blogged to be hyperlinked , we spoke about How emojis came to be mammoth trend that they are now Why they found their way into day to day lives of every person who uses a phone and the internet, and Why marketers would be grossly mistaken if they ignore

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Outsourcing

September 29, 2016

The Dangers of Working with Freelancers

Freelancers have become a great option for companies that need to outsource their work temporarily when their in-house staff lacks the specific skills for the job. There are a few precautions to keep in mind, though. This is not meant to antagonize freelancers or put them in a negative light; it’s t

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Web Development

September 25, 2016

26% of the Web Runs on WordPress

WordPress is known the world over for being the best content management system. New reports show that an astounding 26% or a fourth of the total websites around the world use WordPress to power their sites. Its competitors lag far behind with Joomla and Drupal capturing a scarce five percent of all