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CASE STUDY
It is a self-defense company that sells courses and instruction on various methods of self-defense, plus physical items like knives and other gear. SOS needed a website to sell digital and physical products, publish content, connect with its audience, and gain subscribers.
The site has lots of content, so organizing and managing it was a top priority. The user is first brought to the home page, which displays a variety of content.
Users can navigate by using a drop down menu at the top. Most pages the user lands on have navigational features that make finding content or making purchases easier. Finally, there’s a “support” link that gives the user a wide variety of options.
The website serves as a great platform for interested candidates to learn about the kinds of weapons, survival techniques and preparation that are required for martial art. There are drop down menus in the website to help the users know more about the types of gears (used for martial arts) and their respective prices. Users can even access different videos, images and audio files to know more about self-defense methods and also subscribe to various programs to undertake training.
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