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CASE STUDY
Incepted in 1994, it is a non-profit organization that aims to help Americans take their financial responsibility by offering information on insurance products and term policies online.
They wanted us to create an app that would educate people about:
We sat with the client to get a clear idea about their business needs. We learned that they wanted a web app that would help insurance companies upload marketing resources (e.g., flyers, brochures, videos, etc.) and drive financial literacy in society.
We knew that the organization is a renowned brand that’s noted for its curated insurance products and affordable term plans. Therefore, our biggest challenge was to create an app that would help the organization retain and strengthen its market niche.
To confirm a secure user authentication and authorization, we chose Laravel. This MVC framework has multiple pre-built functions and libraries that allow faster time-to-market at cost-effective rates. Therefore, we used Laravel to develop a robust app and keep technical vulnerabilities at bay.
Next, we used Vue.js to make the app flexible. Developer-friendly and size-efficient, this lightweight framework is progressive, high performing, and comes with detailed documentation. Naturally, this lightweight solution was our obvious choice.
This apart, we used Tailwind CSS to implement custom designs in the app. This utility-first CSS helps in customizing every element in the app layout, be it color, border, shadow, font, spacing, breakpoint, etc. As a result, we went ahead with Tailwind to make the UI stand out.
Our experts created a highly secure User Registration section in the app to let insurance companies register, create profiles, and upload industry-relevant marketing resources such as:
and more.
Through this, insurance companies can safely view and access resources and spread insurance awareness among people.
We added a Channel section because we wanted the insurance companies to keep track of their agents and the term policies that they are selling.
We also included a Resource Library section from where the companies can view the details of the marketing resources that they’ve uploaded such as the:
and more.
Our technology experts added a Calendar section as well to enable the insurance companies to successfully schedule dates for publishing marketing resources and engage more customers.
We integrated social media plugins in the app to help the insurance agents share the marketing assets in their social media accounts and boost online visibility in the process.
The super admin can use this section to get a clear understanding of the multiple organizations that are enlisted in the portal and the individual agents working for them.
By fine-tuning solutions, our web development team successfully created an app that assures improved results and reach for our client. Our deep digital expertise helped us reimagine our client’s vision. We were able to design an app that can truly help people become more well-informed about financial planning and investments.
Our refined strategies earned us our client’s trust once again.