{"id":4312,"date":"2018-10-23T05:18:18","date_gmt":"2018-10-23T05:18:18","guid":{"rendered":"https:\/\/www.capitalnumbers.com\/blog\/?p=4312"},"modified":"2025-08-11T08:55:46","modified_gmt":"2025-08-11T08:55:46","slug":"7-ways-outsourcing-works-for-agencies","status":"publish","type":"post","link":"https:\/\/www.capitalnumbers.com\/blog\/7-ways-outsourcing-works-for-agencies\/","title":{"rendered":"7 Ways Outsourcing Works for Agencies"},"content":{"rendered":"<p>Hiring the top 1% talent, managing client expectations, and keeping the sales pipeline full \u2014 these concerns probably sound familiar.<\/p>\n<p>In addition to these issues, which dominate the concerns of most agencies, the industry is a \u201cred ocean,\u201d a market saturated with competition. If you want to stand out and build a reputation as a great agency, you need every possible advantage.<\/p>\n<p>But hiring the top 1% is risky in terms of investments. Similarly, bringing in new business and managing client expectations takes such an investment of time and energy, it might feel completely out of control.<\/p>\n<p>Performing well on these tasks depends on your ability to communicate, manage your time, and respond to incidents throughout the day. If that\u2019s the case, it may be that you or other parts of your team are bottlenecking growth. Even if you\u2019re very talented and have an amazing team, there are only so many hours in the day.<\/p>\n<p>It seems like a difficult problem, but the answer is actually simple. If you want to:<\/p>\n<ul>\n<li>Hire the best available talent<\/li>\n<li>Offer a broader array of services to your clients<\/li>\n<li>Lower the costs of business<\/li>\n<\/ul>\n<p>\u2026Then you have to move beyond the traditional agency model and start removing bottlenecks.<\/p>\n<p>In other words, it\u2019s getting more and more beneficial to outsource everything you can.<\/p>\n<h2>Why Outsourcing Works For You<\/h2>\n<p>Outsourcing is an important tactic in your strategic arsenal. It can give you back your time, your money, and your focus. When you\u2019re free to invest these back into your agency, you\u2019ll see huge returns.<\/p>\n<h3>Cost Savings<\/h3>\n<div style=\"float: left; margin: 0 20px 20px 0; max-width: 360px;\"><img src=\"https:\/\/www.capitalnumbers.com\/blog\/wp-content\/uploads\/2018\/10\/CN-Cost-Savings.jpg\" alt=\"Cost Savings\" \/><\/div>\n<p>If you\u2019re like most agencies, you\u2019re always looking for ways to improve your margins and bring in more revenue without spending more resources. Outsourcing the right way can make that happen for you.<\/p>\n<p>(We\u2019ll use the example of outsourcing developers, but the principals apply whether you\u2019re outsourcing analytics, marketing, design, or anything else).<\/p>\n<p>When you\u2019re looking to bring in a new employee, you\u2019re looking at a $100,000 bare minimum on training, office equipment, benefits, and salary. With truly top 1% talent, that cost can triple, as they\u2019ll command high wages.<\/p>\n<p>Plus, with the addition of taxes and wasted time spent on vacations and sick days, the costs get even higher.<\/p>\n<p>When you outsource, you\u2019re probably going to pay a simple hourly wage that might come out to one-quarter of what you\u2019re paying an in-house employee.<\/p>\n<h3>Limited In-House Abilities<\/h3>\n<div style=\"float: left; margin: 0 20px 20px 0; max-width: 360px;\"><img src=\"https:\/\/www.capitalnumbers.com\/blog\/wp-content\/uploads\/2018\/10\/CN-Limited-In-House-Abilities.jpg\" alt=\"Limited In-House Abilities\" \/><\/div>\n<p>When you put the numbers into perspective, is hiring in-house employee really worth it all?<\/p>\n<p>In an era of streamlined task management software and instant communications, your employee can work from anywhere in the world. What benefits does hiring in-house offer that isn\u2019t offered by a skilled outsourced worker?<\/p>\n<p>Generally, in-house workers are a great fit for company culture. But in most cases, the monetary value they bring the company just isn\u2019t worth hiring in-house over outsourcing.<\/p>\n<p>One way to get the best of both worlds is to have a core in-house team with a few highly valuable skill sets and outsource everything else.<\/p>\n<p>A common objection to outsourced talent is that you don\u2019t know if there is a guarantee of quality. So, onward\u2026<\/p>\n<h3>Recruiting Favors the Employer<\/h3>\n<p>The pool of truly skilled developers in the US is shrinking. Skills are trending toward average. That\u2019s because top talent gets hired by top firms \u2014 Google, Apple, Microsoft, IBM, Facebook, and more.<\/p>\n<p>However, if you hire overseas, you\u2019ll find that pools of talent are swelling. Not only do these employees command lower wages, but they also rival their Western counterparts in terms of ability.<\/p>\n<h3>Ease of Talent Management<\/h3>\n<p>Skillsets are location-independent. The top designers and developers from India, for example, will rival top developers from the West. So training is not an issue.<\/p>\n<p>Management will also prove to be simple. Freelancers come equipped to \u201chit the ground running\u201d and adapt immediately to your project management platforms. But there\u2019s also another option.<\/p>\n<p>It may be worthwhile to work with outsourcing agencies.<\/p>\n<p>A good agency will often recruit, vet, and manage employees for you. If you do contact an outsourcing agency, make sure they employ stringent background checks and interview processes.<\/p>\n<h3>Time Savings<\/h3>\n<div style=\"float: left; margin: 0 20px 20px 0; max-width: 360px;\"><img src=\"https:\/\/www.capitalnumbers.com\/blog\/wp-content\/uploads\/2018\/10\/CN-Time-Savings.jpg\" alt=\"Time Savings\" \/><\/div>\n<p>Another common objection is that different time zones will lead to delays in communication. In fact, that\u2019s not the case.<\/p>\n<p>Imagine if your business could work around the clock for you \u2014 not just from 9-5 but 24\/7. That\u2019s exactly what outsourcing can do.<\/p>\n<p>If you work with someone from India or China, the time zone difference will actually work in your favor. You and your in-house team can put in a normal amount of hours every day, while delegating certain tasks to your outsourced partner for them to do while you sleep. In this way, you\u2019ll actually get the work done in half the time.<\/p>\n<h3>Broader Skill sets<\/h3>\n<p>We mentioned previously that it might be effective for you to build around a core in-house team which does one or two things really well, and outsource any additional needs.<\/p>\n<p>Being able to offer multiple skills and services to your clients via white label outsourcing will be your competitive advantage. You\u2019ll be able to snatch better deals and get bigger clients.<\/p>\n<p>Finally\u2026<\/p>\n<h3>More Focus<\/h3>\n<div style=\"float: left; margin: 0 20px 20px 0; max-width: 360px;\"><img src=\"https:\/\/www.capitalnumbers.com\/blog\/wp-content\/uploads\/2018\/10\/CN-More-Focus.jpg\" alt=\"More Focus\" \/><\/div>\n<p>Imagine everything that demands your time and energy on a regular basis. How much of it is truly utilizing your unique gifts\u2026 And how much of it can be outsourced?<\/p>\n<p>Once you focus only one what\u2019s truly necessary, you\u2019ll have weight lifted off your mind. Finally, you\u2019ll be free to devote time, energy and focus to managing clients and team members.<\/p>\n<h3>Conclusion<\/h3>\n<p>Agencies looking to broaden their offerings or do more for less should actively pursue outsourcing strategies.<\/p>\n<p>Not only outsourcing more cost efficient than utilizing an in-house only model, but using it effectively can also save a lot of time and energy for you or your team.<\/p>\n<p>In addition, a good outsourcing agency will recruit, vet, and manage high-quality talent so you have to spend less time managing employees and you can spend more time on your business.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hiring the top 1% talent, managing client expectations, and keeping the sales pipeline full \u2014 these concerns probably sound familiar. In addition to these issues, which dominate the concerns of most agencies, the industry is a \u201cred ocean,\u201d a market saturated with competition. If you want to stand out and build a reputation as a &#8230;<\/p>\n","protected":false},"author":12,"featured_media":4314,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false},"categories":[731],"tags":[],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.capitalnumbers.com\/blog\/wp-json\/wp\/v2\/posts\/4312"}],"collection":[{"href":"https:\/\/www.capitalnumbers.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.capitalnumbers.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.capitalnumbers.com\/blog\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.capitalnumbers.com\/blog\/wp-json\/wp\/v2\/comments?post=4312"}],"version-history":[{"count":5,"href":"https:\/\/www.capitalnumbers.com\/blog\/wp-json\/wp\/v2\/posts\/4312\/revisions"}],"predecessor-version":[{"id":15876,"href":"https:\/\/www.capitalnumbers.com\/blog\/wp-json\/wp\/v2\/posts\/4312\/revisions\/15876"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.capitalnumbers.com\/blog\/wp-json\/wp\/v2\/media\/4314"}],"wp:attachment":[{"href":"https:\/\/www.capitalnumbers.com\/blog\/wp-json\/wp\/v2\/media?parent=4312"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.capitalnumbers.com\/blog\/wp-json\/wp\/v2\/categories?post=4312"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.capitalnumbers.com\/blog\/wp-json\/wp\/v2\/tags?post=4312"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}