As a vast majority of shoppers initiate a search online before making a purchase, it has become very important for small businesses to have an online presence. With a website and little bit of online marketing, small businesses stand a fair chance to compete against the bigger businesses. Many small businesses have understood the importance of having an online presence and have already started building a website to act as their face online.

But small businesses face many struggles when it comes to building a website. The most common struggle is choosing the right content management system (CMS). While there is a wide number of CMS’s available, most of them require a deep knowledge of coding or hiring and maintaining a team to manage the coding work. Being a small business, budgets are limited, making it necessary to avoid such a large investment.  Thus, these smaller businesses look for an easy to use and PHP ready CMS, an affordable alternative.

There are two popular PHP CMS frameworks that come to mind while looking for a flexible and easy to use CMS. While both WordPress and Joomla are designed to deliver high-quality performance,  there are many distinctions between the two. Here is a complete analysis of both WordPress and Joomla to help you choose the one that works for you.

Reasons to Choose WordPress

There is a reason that WordPress dominates the market and is currently being used as the site builder for 60.4% of websites on the internet. Having been designed to make blogging easy and accessible, WordPress is true to its main objective. This PHP content management system supports you through every process. It is search engine friendly and makes link management and tagging seem like child’s play. Here are some more pros of WordPress:

  • Easy To Use

WordPress is very easy to use and has a very simple interface. You will not face any difficulty in publishing your content or handling any other aspect of your business website. This CMS is a result of continuous improvement efforts.

  • Strong Community

WordPress has a very strong, as well as large, community of designers, users, and developers. This large community ensures that you get the support that you need and want, avoiding unnecessary interruptions while waiting for assistance.  You can hire WordPress developer to help you with any issues you may run into. WordPress ensures you have everything you require to build a good website.

  • Installation and Content Publishing

WordPress is a PHP ready CMS and you can use it to build your site without any knowledge of coding. It is easy to install, as the installation only requires just a single click. Setting up a website using WordPress is very easy and quick. The flexibility and convenience in publishing content are one of the most treasured advantages of using WordPress. The importance of this feature cannot be overemphasized, especially with the importance that is placed on content these days. With an interface similar to that of a word processor, WordPress makes publishing content a piece of cake. You can publish content without having knowledge of CSS, HTML, or others.

Apart from being extremely easy to use and having a friendly interface, WordPress offers a broad range of themes. Plugins help enhance the functionality of WordPress and are easy to install and use. WordPress has a highly responsive design and has a default SEO optimization.

Reasons to Choose Joomla

Joomla is also a PHP ready content management system that allows small business owners to build websites in a hassle-free and easy manner. There are many amenities that are offered by Joomla that has made it one of the most popular CMS’s available today. Joomla, like WordPress, offers cost effectiveness. Cost is one of the most important factors for small businesses as they might not be able to allocate huge capital for website development. Joomla, like WordPress, is a CMS that is not only easy to use but has all the features that one needs to build a decent website.

Joomla offers one of the shortest time development cycles which is more or less the same as WordPress. Joomla is a little faster. The quality of the website created is incredible with the added and necessary benefits of being stable and secure. Joomla also offers flexibility and control to the website builders.

Bottom Line

WordPress is a remarkable CMS. They continue to update their system, always looking to enhance the user experience. Although Joomla is similar to WordPress in many features and in functionality, it falls behind in matching the WordPress standards. With WordPress, content management and publishing is hassle free and so easy that it can be handled by a beginner. In conclusion, for small businesses looking to build their online presence, WordPress is an excellent and wise choice.

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