1
WordPress Vs. Drupal: Which Content Management System Is Right For You?
2
Capital Numbers 2016 Paypal Record Caps The Year On A High Note
3
Drupal 8 – Is It Ready For The Enterprise Web?
4
Is Drupal A Relevant Technology For A Modern, Forward-looking Web Strategy?
5
A Deep Dive into HTML5 Videos
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That’s how we roll: Digital Production Outsourcing Overview at SXSW
7
#AroundTheGlobe: Snapchat, Instagram and Windows
8
Business Beyond Boundaries and more at the CII Annual Meeting
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ad:tech Australia: Ad-ding more tech to our advertisements
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#AroundTheGlobe: Week of Google and Couch Potatoes!

WordPress Vs. Drupal: Which Content Management System Is Right For You?

If you are building a website or a blog, the most crucial decision that you make is choosing a content management system. As we know, content is king in the digital world. Thus, content creation and modification are prime factors in making your website or blog a success. A content management system offers many advantages like control over content publishing, visibility and supporting multiple users. Content management systems, or CMS, are extremely beneficial,  especially because they need very little to no prior experience in programming. Consequently, performing administrative tasks is made easier.

Out of all the CMS platforms offering a wide array of features, WordPress and Drupal are powerful platforms. The ease with which they provide their users with customization and content updating processes makes both WordPress and Drupal popular and widely used platforms. If you are out there searching for the right CMS platform for yourself and are confused about which one of the top two you should choose, then keep reading!

WordPress

Although it started as a blogging platform, WordPress has come a long way and become a full-blown site framework.  It is powered by AJAX, PHP, HTML, CSS, JavaScript and plenty of plugins, widgets, and themes. You have access to help from skilled developers in WordPress for theme customization, complex builds and setups and installation. The developers will ensure that your site is always installed with the latest updates. There are many advanced custom plug-ins available if you choose WordPress. Walt Disney Co., the LinkedIn blog, TechCrunch and BBC America are some of the popular sites that are powered by WordPress.

Drupal

Drupal refers to itself as a “content management framework” and is a very powerful CMS platform. It allows the user to launch, scale and manage websites and applications.  Drupal is the perfect fit for ambitious and larger projects. Powered by PHP, it requires no programming experience to set-up functionalities at lower levels. There are some extended features that include blogging, contact forums, forums and other types of community-style features. These features are an elaboration of Drupal’s core package but need the assistance of Drupal developers.  The Economist, Weather.com, some of the US government’s websites and NFL team’s websites are some sites that are powered by Drupal.

WordPress Vs. Drupal

Although there are many similarities between WordPress and Drupal in terms of features, responsiveness, SEO, and APIs, they do have certain differences which you need to consider.

Complex build

WordPress is easier to learn and use, while Drupal, on the other hand, is complex and might take longer to get used to. This complex build of Drupal makes it perfect for larger level projects.

Updates

WordPress updates are released every few months and the code is easily upgradable. The upgrade takes place in the background and that can be a useful feature if you are not a developer. WordPress plugins do not need frequent updates.

Drupal makes comprehensive updates and might be labor intensive as they are not code based. You will have to redesign your website for a particular update. This can be difficult if you are not a developer.

Security of plugins

Drupal is famous for its security which can be a valuable feature for enterprises or government sites. On the other hand, security is offered by a third party in WordPress, and your site is vulnerable to hacking attacks if you do not update regularly.

Make a List and Ask Some Questions

Before you finalize a platform, you need to make a list of your needs. If you are clear about what you want, making a decision will be easier.  Ask yourself the following questions:

What Kind of Website or Application are You Building?

Think how you want your site to perform. Is your site going to be a complex site with many pages and will it be getting a high volume of traffic? This will help you to decide which one of the two websites will suit your needs.

Budget

This is one of the crucial factors as well. The budget may vary, and the development of the site on Drupal can be more expensive than with WordPress.

Users, Templates, and Security

You must think how many users will access the site. Users need user permission and WordPress allows adding users with standard roles and permissions. When you are choosing a CMS you must ask yourself how many different templates you might need to match the different types of content you might have on your site. If your site is more complex and you need different templates, Drupal’s robust features might be suitable for you. Security is an important aspect that you will have to consider, especially, if your website is an enterprise level website.

In conclusion, WordPress is technically easier and Drupal, though more complex, offers amazing features. You can choose which CMS platform to use based on the needs of your project.

Capital Numbers 2016 Paypal Record Caps The Year On A High Note

A company’s greatest asset is its goodwill which stems from honesty and ethical trade practice. No matter how great its advertising techniques are, its business and reputation will fall completely flat should its target users report a less-than-favorable experience as far as ethics and honesty are concerned. This is where, we, at Capital Numbers, have really excelled. Our solid work ethics have made us one of the top outsourcing destinations for leading IT companies around the world.  We are pleased to announce that Capital Number’s PayPal record for this year is spotless and positively confidence-inspiring. Before we’re able to advance to this point, there is a list of things that need to be cleared at the outset. For example, what are the parameters which can be used to check the record or performance of a company online?

With the fast growth of a huge number of online e-wallet services all around the world, it has become extremely easy to track the online business practices of a company and the ethics followed by them. Presently, PayPal is the most-used e-wallet throughout the world. They have a business structure devoted to preventing user fraud and improving the member experience. All complaints from users are recorded meticulously. If a particular organization is receiving too many complaints from users, then it is put on the blacklist.

Their buyer protection policy is is a reflection of that service. If a customer makes a purchase online and receives a product that is different from the one specified or advertised (by the company), then the buyer has a period of 180 days in which they can file a complaint with PayPal authorities. During that time, if a PayPal investigation finds that the order delivered doesn’t match the description written by the seller, then the buyer would receive a full refund for the purchase made.

Blacklisting of sellers is done for several other counts such as: Buyer complaints, Disputes (from the buyer’s end or from a competitor), PayPal inquiry (this shows whether a company ever had a PayPal inquiry logged against it), Spoof (impersonating another company), Chargeback (having to reimburse a buyer who didn’t receive their order or was victim to unauthorized transactions done in their name) and Bank Reversals (when PayPal receives requests to refund an amount which was paid directly from a bank account due to fraud or wrong delivery).

Let’s take a look at the figures for the 2016 PayPal report on transactions done with us via the aforementioned e-wallet. All the figures listed below show the percentage of actions reported or steps taken against Capital Numbers, under each head.

As the percentage figures listed in the above image prove, other than a negligible percentage for refunds and disputes, there has been absolutely no issue with online transactions and payments made to Capital Numbers through PayPal. As we all know, some level of refunds can be expected for a healthy and successful business.  These figures are proof that we stand by our stated and declared guarantee of a 100% refund in cases of client dissatisfaction. The other five categories, Buyer Complaints, PayPal Inquiry, Spoof, Chargeback and Bank Reversal,  percentage figures are all at zero percent. It’s safe to say that Capital Numbers has proven to be a reliable and respected business organization. An organization which has never been involved in any fraud or malpractice throughout its lifetime.The statistics from 2016 further demonstrate our excellent company values.

“This is proof that our number one value and pride is you, our customer! Thank you for allowing us to contribute to your success!”  – Michael Krause, VP of Customer Success

Drupal 8 – Is It Ready For The Enterprise Web?

Drupal is an open-source web content management framework and platform written in PHP. It combines content, community, and commerce very well and has an extensive library of over 24000 features. In terms of scalability, flexibility, and security, Drupal is an enterprise class CMS.

On 19th November 2015, Drupal 8 was officially released which is a completely re-written version of the Drupal platform. Its core platform has more than 200 new features built in and its backend is powered by Symfony 2 which is PHP framework and set of reusable PHP components/libraries for building high-performance web applications. Following are the top new features available in Drupal 8:

Awesome Authoring Experience

Drupal 8 introduces out-of-the-box experience for content authors.

  • Spark – It’s a Drupal distribution and an Acquia initiative created by Dries Buytaert to improve Drupal core’s default authoring experience.
  • WYSIWYG Editor – Drupal 8 comes with the CKEditor WYSIWYG editor. In addition to the default buttons for bold, italic, images, links etc., it also supports extras such as easily editable image captions and widget features. Drupal 8’s drag-and-drop admin interface helps in adding and removing buttons in the WYSIWYG toolbar, which automatically syncs the allowed HTML tags for a given text format and thus immensely improves usability. All buttons are contained in ‘button groups’ with labels that are invisible to the naked eye but can be read by screen readers, providing an awesome, accessible editing experience for website visitors. Drupal 8’s Editor module wraps the WYSIWYG integration, so other libraries can be tightly integrated as well in contrib.
  • In-place Editing – This feature allows editors to click into any field within a piece of content and edit it right on the front-end of the website without accessing the back-end form in the admin area. Full node content, user profiles, custom blocks are in-place editable.
  • Content Creation Page – The redesigned content creation page in Drupal 8 contains two columns:
    • The main fields or the actual content part
    • Extras or optional settings
  • Admin Theme – New style guide for the ‘Seven’ admin theme.
  • Draft Support in Core – API support added as an under-the-hood change in the core to support content draft revisions making the publishing workflow modules like Workbench much easier.

Mobile First

To keep up with the global expansion of mobile devices worldwide, Drupal 8 has been made more mobile-friendly out-of-the-box. From installation to authoring experience, everything in Drupal 8 is mobile friendly and supports responsive design.

  • All core themes are now responsive and automatically reflow elements such as menus and blocks to fit well on mobile devices.
  • Built-in support for responsive images, so large desktop images is properly resized to display on a tablet or smartphone.
  • Support for responsive tables is available. Table columns can be declared as high, medium or low importance. On wide screens, all the columns will be shown as expected, but as screen size shrinks the less important columns will begin dropping off so that the table shows nicely no matter the screen size.
  • The new admin toolbar is responsive, automatically expanding and orienting itself on wider screens while collapsing and orienting vertically on smaller screens.
  • Improved front-end performance by replacing jQuery with native JavaScript when possible, and not loading any Javascript files by default for anonymous visitors. Additionally, Drupal 8 uses lighter-weight alternatives to JavaScript-intensive features that are more mobile friendly.
  • Back to site link is visible in the admin toolbar while in an administrative context to go back to the front page.

Multilingual++

Drupal 8 core is much better out of the box for foreign language and multilingual websites.

  • Language Handling – Drupal 8 can be natively installed in 94 languages and a language can be assigned to everything like pages, menus, views etc. There are also language dependent blocks available. Browser language detection can be made configurable with external language codes. Transliteration is built-in for machine names.
  • Interface Translation – Automatic downloading and updating options are available. Built-in translation UI is revamped for easier editing. Custom translations can be protected and are exportable. The English text is customizable.
  • Content Translation – Flexible language defaults configuration option is available. The language selector can be freely positioned or hidden. The configuration of field-level translation can be done. Images can be shared optionally between translations on image fields. Translation can be applied to all types of content (taxonomy, user fields, products, rules, etc). Views are integrated with flexible filtering and display options. It’s fully integrated with core search as separate results and language information is exposed via the Search API. Per-language content access option is available.
  • Configuration Management – All configuration is translatable (roles, text formats, blocks, views, panels, etc.). Built-in responsive translation interface is available. There is an overview screen for translators, contextual translation tabs for site builders. All shipped config can be pre-translatable on localize.drupal.org.

What’s Missing?

  • As with new releases of software, 3rd party plugins, tools, and themes are sometimes slow to upgrade and have full support for Drupal 8
  • Support for old versions of PHP – check with your web host to make sure you’re running on PHP 5.5.9+ (see requirements here: https://www.drupal.org/docs/7/system-requirements/php
  • Developers with experience in Drupal 8

 

Is Drupal A Relevant Technology For A Modern, Forward-looking Web Strategy?

After the release of Drupal 7 on 5th January 2011, five long years have passed. On 19th November 2015, Drupal 8 was released with much promise regarding functionality and performance. In 2011 AngularJS was a toddler, ReactJS was yet to be born. Finally, Drupal 8 came into being contributing towards the front-end revolution, thanks to AngularJS and ReactJS. The time has changed a lot.

Understandably, Drupal community has been a little concerned with huge Drupal 8 release. Will the release affect Drupal anyhow? Is Drupal still a relevant technology for an advanced ever-evolving web technology? It it too early or too late to predict?

However, roughly six months after the release of Drupal 8, experts were trying to find some answers from available data. While one report suggests that after three months of Drupal 8 release, more or less 60,000 sites were using Drupal 8 in comparison to 30,000 sites that had been using Drupal 7 for the equivalent period. For others, there is nothing much to be delighted about the number considering Drupal community is also three times bigger now.

However, it would be a mistake to determine the relevance of Drupal in technology by the number of sites and that of the upgraded modules. This increase, as experts put, is supposed to indicate much bigger success than any other Drupal release.

Millions in Ongoing Investment:

In 2016 most of the leading Drupal agencies have engaged people to directly work on Drupal core issues or large Drupal 8 contrib modules. Latest report confirms that  millions have been invested in augmenting the Drupal 8 module development. Acquia alone has invested around $500, 000 to expedite the migration of popular Drupal 7 to Drupal 8. Another biggest advantage of using Drupal 8 is that it is an open-source CMS which is built to very high standards.  

Big Site Wins are no longer Headline:

There was a time when a big site launching on Drupal would make a headline in the community. With the release of D8, much has changed. However, it does not mean there is less excitement, but it is no longer the news but a common affair. Starting from media brands, from pop singers to large cultural institution, the community has witnessed a number of big launches.

DrupalCon is More that Drupal:

Have you attended a DrupalCon yet? If not, you must. For the last few years, DrupalCon has remarkably evolved. It includes dedicated tracks including business development, PHP, user experience, project management, front end technology and more. Over the years, the community has grown and become large giving way to diverse notions and thoughts.

Drupal 8 is actually at 8.1.7:

The Drupal release cycle has remarkably changed from 7 to 8. While Drupal 7 had a number of features initially, Drupal 8 has brought minor releases that can add new functionality. Presently, Drupal 8 is actually at Drupal 8.1.7 with brand new features such as the addition of the BigPipe technique to the framework.

Other Features:

Drupal 8 core includes at least 17 significant JavaScript libraries and 27 external PHP libraries. It is stronger, more relevant and resilient to changes, building bridges to other technology islands.

A Deep Dive into HTML5 Videos

HTML5 _A Deep Dive into HTML5 Videos

It’s a fact that web developers have been fraught with browser compatibility when it comes to embedding videos in their content. Besides knowing the right HTML5 syntax, you have to determine how legacy browsers implement HTML5 video web standards.

However, the fact that you’ve known the right syntax and which legacy browsers supports and implements HTML5 doesn’t make you a better web developer. For you to develop a modern, responsive and usable website which contains videos, you’ve to understand not only the right syntax but also best practices of embedding videos in web pages in HTML5.

In “A Deep Dive into HTML5 Videos” we explore how video content streaming works, how to prepare videos to be embedded in HTML content and the procedures of adding video content to HTML documents. So, let’s get started

 What is video streaming?

The video content that you watch on the internet whether from YouTube or any video streaming website comes in a smaller portion of videos. However, when you’re watching this content, what you don’t know is that the video being displayed has been encoded using different bitrates and resolutions produces the smaller chunks of data that you see on your browser, a process known as video streaming.

Modern web browsers such as Google Chrome, Firefox, and Microsoft Edge can play the videos directly. However, the video content has to be presented in standards that are accepted in HTML5. Some of these standards that are supported are: .mp4, .ogv, and .webm.

How to prepare video content for streaming in HTML5?

Before you can embed any video content into a web page, you must first, convert the video content that you want to add to your website into a file format which is supported on most devices and browsers. Some of the common formats include: .mp4, .ogv, and the .webm.

There are a number of applications that can help you convert video content into file formats supported on most modern browsers. For instance, you can use the JW Player.

How to add video streaming content to HTML page

Now that you’ve prepared your video for streaming, it’s now time to add that content to your web pages. In HTML5, you’ll use the HTML tag: <VIDEO>. The basic <VIDEO> tag has a number of attributes that can help you to specify other characteristics of the video which you want to stream. Below are examples of these attributes:

The “src” attribute specifies the URL of the video. Here’s an example:

<video width=”as per need” height=”as per need” controls> <source src=”XYZ.mp4″ type=”video/mp4″> <source src=”XYZ.ogg” type=”video/ogg”> <source src=”XYZ.webm” type=”video/webm”>

Your browser does not support the video tag.

</video>

autoplay. It notifies the browser to start downloading the video and play whenever a web page is loaded in a browser.

preload. It notifies the web browser whether the optimistic downloading of the video’s metadata is important or not.

poster. It indicates the image that should be displayed before the video is loaded on a web browser.

controls. They are used to display the default video controls such as the play and the pause buttons.

height. It specifies the height of the video in pixels.

width. It specifies the width of the video in pixels.

loop. It is used to automatically loop the video, the moment the video has finished playing.

muted. It is used to mute the video initially.

Want to see a quick process in action? Copy and paste the HTML5 code below into your favorite HTML editor and save it as “.html.” Next, open the web page in your favorite browser.

<! DOCTYPE html>

<html>

<head>

<title></title>

</head>

<body>

<video width="as per need" height="as per need" controls>

<source src="XYZ.mp4" type="video/mp4">

<source src="XYZ.ogg" type="video/ogg">

<source src="XYZ.webm" type="video/webm">

Your browser does not support the video tag.

</video>

</body>

</html>

There you have it. Feel free to contact us in case you have any query.

That’s how we roll: Digital Production Outsourcing Overview at SXSW

Blog Post-SXSW

Being able to mark our presence at SXSW 2016 was indeed special for us. As we had mentioned in one of our earlier blogs, our trip to Austin this March was the experience of a lifetime. Standing at the precipice of a diverse ‘little’ connected world, we exchanged ideas with the best, and glimpsed into the future through thousands of keyholes.

To live, LIVE

What got us most excited was the ability to discuss how our work and our organization can help augment shape this digital revolution that we are part of. That’s exactly what our US Country Head, Jason Dodd delivered at his live pitch on Monday, March 14 from 2PM-3PM.

What got people talking

At our booth, we had the opportunity to meet with several brands, business owners and start-ups and talk about potential working areas for the future. We realized that there are some common questions from all that could be easily addressed with a structured one to one session from a live platform. So that’s what Jason did, he delivered this pitch that should essentially clear up all cobwebs in understanding and should get us rolling with potential  future partners.

Here’s a video of his entire pitch <the video has transcripts so you will be able to follow it easily without having to put on your headphones>

The video gives you an overview of our Digital Production Outsourcing Service and will answer the following of your questions:

  1. Who are Capital Numbers?
  2. What Digital Production services do we offer?
  3. How does our “In-Demand Skills, On-Demand” model work?
  4. Why choose Capital Numbers as your Digital Production Outsourcing provider?
  5. What are the different engagement models that we offer for Digital outsourcing?

Sneak Peek

If viewing the video is inconvenient, here’s a peak into what all he discussed:

Capital Numbers offers In-Demand Skills, On-Demand. We have got a team of over 300 Designers, Developers and Digital Marketers who are available exclusively for you on full-time or part-time basis. Unlike Upwork, these guys are our full time in-house employees. So, we are responsible to guide them with technical and creative direction so they provide you with that consistent, high quality output.

Most organisations break Digital into 4 step process i.e. Strategy, Creative, Production and Distribution. Did you know that production costs represent nearly 30% – 50% of any organisations Digital Budget? But that’s not the worst part; a bigger challenge is that agencies cannot become truly strategic in their digital thinking when they are constrained by that “in-house designer who is sitting idle”. Resource constraints or availability often translates to thinking constraints.

Capital Numbers helps organisations to remove these constraints and helps them save about 20% to 40% on Digital Production costs which they can then spend in a bigger distribution of content. Thus we are a Digital Production Outsourcing Company!

We are working with some of the biggest agencies, publishers and start-ups in the world as their partner for Digital Production. We believe that this is huge market, with the US alone spending nearly $600 Bn dollars in Digital this year. Our target markets are highly creative but technically handicapped.

Our business model is innovative because we can now tell these guys that they can decouple the production process from everything else and thus become truly strategic and solution agnostic. These guys would rather not deal with technical stuff and we give them just that – “Digital Production as a Service”.

The main idea of this pitch was to make our methodologies and the driving forces of our organization more clear to our clients and well wishers, and the overwhelming response at SXSW 2016 has encouraged us to stay on course.

If you feel that we can in some or the other way help you achieve your business goals too, then do talk to us at http://www.capitalnumbers.com/

#AroundTheGlobe: Snapchat, Instagram and Windows

Friday - Arround the Globe
So the connected generation has 2 high points (or is it one high and one low) to discuss this weekend!
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Image source: Techcrunch
Snapchat has added video notes, audio notes, auto-play of stories, and awesome range of stickers … it is no more Snapchat now as rightly mentioned by Techcrunch..it is Snapphone now!
2
Instagram (uh oh, here comes the high-low debate) managed to get an update which erm.. didnt go down well with the audience. The uber-popular platform is migrating to a algorithmic feed, which has not gone down well with brands and users both. They managed to post a statement (sounds more like we-know-stay-calm though) on twitter but it is still a long way for the platform regarding its switch.
However, as of now, we are confident that things will be better from here, since the good photos right now manage to get lost among the less-good photos..so why not!
3
Image source: Techcrunch
And last, Microsoft has embraced change finally, and are bringing the BASH Shell to Windows 10.. time to say All Hail Nadella then?

Business Beyond Boundaries and more at the CII Annual Meeting

Capital Number_CII Annual Meeting

Eastern India has been historically hailed to be very strongly ingrained with the country’s economic adventures.  In fact as mentioned by economic historian Angus Maddison in his book, The World Economy: A Millennial  Perspective, India  had  the  world’s  largest  economy  till  the  early  17th  century  and  Eastern  India contributed 15% of the world GDP.

But today Eastern India’s contribution if still good is not good enough. It’s 17% despite the demographic dividend, rich mineral reserves, the vast coastline and its close proximity to the East and South East Asian Countries.

Eastern India has a lot of potential to be a headlining writer of India’s growth story. To deliberate on this further the  CII  Eastern  Region organized a conference on  “Building  East:  Driving  Development” coinciding  with  the  Annual  Regional  Meeting  on  17  March  2016  at  Hotel  ITC  Sonar,  Kolkata.

We as an organization connecting Eastern India to the world saw it prudent that we attend the conference to discuss ways of promoting overall development in the region such that the benefits percolate to all sections of the society thereby playing an important role in India’s development story.

Apart from the conference, various other sessions like Good Governance, Taking Business of Entertainment beyond Boundaries etc. were a part of the Annual General Meeting as well. The speakers, some of the most eminent names in this part of the country shared intriguing and unique perspectives.

Some of the notable names at the event were

Mr T V Narendran
Deputy Chairman, CII Eastern Region & Managing Director, Tata Steel Ltd;
Mr Chandrajit Banerjee
Director General, CII;
Mr Ajay Shankar, Chairman
Expert Committee on Ease of Doing Business in India, Department of Industrial Policy & Promotion (DIPP)Union Ministry of Commerce & Industry;
Mr Sumit Mazumder
President, CII & Chairman & Managing Director, TIL Ltd;
Mr Sumit Dutt Majumder
Former Chairman, Central Board of Excise and Customs;
RAdm A K Verma (Retd)
Chairman, CII Eastern Region & CMD, GRSE Ltd
Dr Saugat Mukherjee
Regional Director, CII Eastern Region

5

We were honoured to be a part of such an ambitious confluence, we especially enjoyed soaking in the convergence of like minds from various industries; and we liked explaining our leading-edge service model to transform digital production services and how it can help mobilize industries as a whole.

Capital Numbers’ commitment to leading the profession in digital production and digital marketing was recognized last year by CII with its prestigious “Top 10 Promising Startups”. To know more about it, read here

If you are a business house looking to make your mark in Eastern India, bring us your ideas. We can help you achieve your digital production and marketing goals, talk to us at http://www.capitalnumbers.com/

ad:tech Australia: Ad-ding more tech to our advertisements

Capital Number_AdtechAUS

We came across this a while back on the ad:tech Australia website

Picture1

You hardly can ignore such persuasive points, though there was this one lingering question on our mind; how many ad:tech (s) should we attend in a year? It’s pointless thinking about it though, because the answer is and will always be as many as possible. Why? Because you can never know enough, that’s why.

The digital marketing paradigm is taking new leaps every second, and though it seems impossible but the wisest thing to do is to keep up and if possible be a step ahead. Platforms like ad:tech provide you with the opportunity to do that. The exposure to diverse minds from all over the world and enhanced knowledge of global practices always hone your perception to broader prospects.

CNites at the ready

The ad:tech Australia was held at the Hilton Sydney on 15th and 16th of March. This was the 10th year and we couldn’t be more thrilled to have our representatives Neil McNulty, Country Head, Australia and Account Manager Shovan Moullick present at the event.

They entertained a good mix of responses from visitors who were quite intrigued by the variety of services we offer.

Conversations between the soul and the self

Events like these start speaking to you. The moment you set your foot in, you get the drift, now it’s one own choice of whether to anchor or flow along. We generally like to have the best of both worlds and thus engaged in a mixture of both. It was astonishing how some of our perceptions about known methods changed considerably after listening to the best in the field talk about them.

We even had lengthy chats with some about how our services can be better aligned with their organizational goals. Here’s what some people had to say

“Our current employment model needs to change and outsourcing solutions are going to be a big part of it”

“We have a skill shortage right now in the Mobile App space. Capital Numbers offering may be exactly what we need”

Never enough

The list of 10 reasons that the organizers enticed us with to join the event actually get lost in thousand others that we discovered while we attended the conference.

One of the significant features of it was that it was so meticulously designed for the digital marketing mind. Each session we were a part of had ready takeaways that we could start implementing in our next ventures. We are not kidding you when we say that it can easily pass of as the coolest crash course that we have even been a part of.

Two days in Sydney passed away in a blur. So many revisits, myriads of new ideas and such brilliant brains, we realize that not even the year would have been enough. But then again, what really is?

We at Capital Numbers believe in providing you tailor made solutions for your marketing goals, and for that we need to keep ourselves abreast with the best that there is. To know more about what we learnt at ad:tech Australia that could potentially help your business, talk to us at http://www.capitalnumbers.com/

#AroundTheGlobe: Week of Google and Couch Potatoes!

Friday - AroundTheGlobeWhen it comes to tech, too much keeps happening around us at a ‘breakneck’ speed. #AroundTheGlobe is a space where we do a quick recap of the tech developments that caught our eye during the last 7 days.

Here we go…

chrome-app-list-linux

RIP Google Chrome App Launcher

Chrome is getting streamlined and simplified and that calls for an end to the Chrome App Launcher that was launched 3 years ago. New Chrome downloads will not have the launcher bundled.

“We’ve come a long way from where we began. Oh, I’ll tell you all about it when I see you again.”

speechapi
Say Hello to Google Cloud Speech API

Google’s machine learning technology and related initiatives have received a great fillip, thanks to its recent announcement at GCP Next event in San Francisco. Acc to this recent development, Google’s Speech recognition tech can be used by developers in powering an app.

Woot woot!

binge-watch-tv-860x442

Meet the Couch Potatoes

Deloitte’s latest survey points out to the fact that almost 70% of Americans binge watch.

God bless Netflix, Hulu and likes and God bless United States of America!

 

If anything in the tech world interested you last week as well, do share it with us in the comments below

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